It has been recently announced that Jennifer Love Hewitt will be joining Hanes' advertising campaigns in their prints ads later this month. The ads, sure to attract the boys, will feature Hewitt wearing the new Hanes Perfect Panty, as well as other Hanes products.
The company has always done a pretty good job at finding the right people to endorse their products such as Michael Jordan, Marisa Tomei, Damon Wayans, and Matthew Perry. They are surely eyecatchers, which is a smart move for Hanes to make.
Hewitt's ads are coming just a few months before her debut as the star of CBS' Ghost Whisperer, which will premiere later this year. In the past she has also been seen endorsing L.A. Gear and Neutrogena.
The New, Er, Face of Hanes
June 09, 2005